Create X Lists
X Lists are a powerful organizational tool that enables users to group X accounts based on specific categories. At Wadi, for instance, lists may include Tech Companies in Israel, Top Marketing Experts, and Venture Capitals in Israel. By organizing accounts into lists, you can easily keep track of relevant posts, interactions, and content from select users.
X Lists are particularly useful for targeted following. Segment your lists into categories such as business inspiration, competitors, and target audience to efficiently monitor and engage with specific accounts.
Host a Space on X
Engage your followers and foster a sense of community by hosting an X Spaces. This interactive event allows you to discuss a chosen topic and invite audience opinions and input on relevant subjects.
To organize a successful Space on X, choose a compelling topic, set a date and time, and create a unique hashtag for the event. Share this information through tweets, your website, and your X bio to attract participants.
By searching for the designated hashtag, participants can view all responses, questions, and comments related to the Space. Spaces create a personal connection with your audience and encourage dialogue around your brand.
Advertise on X
Amplify your reach and influence by advertising on X. There are two primary options for advertising:
Promoted Tweets: Promoted Tweets make your regular tweets appear in the X streams or search results of specific users. This option is effective for driving traffic to specific web pages, and you’ll pay a monthly fee for the promotion.
X Ads: X Ads are ideal for achieving various business goals, such as increasing brand awareness and gaining more followers. You can choose from different objectives, including app installs, video views, and website conversions. Custom audience targeting options are available to refine your campaigns.
Drive Traffic to Your Website
X can serve as a valuable source of website traffic. Implement the following strategies to direct users to your website and enhance conversions:
- Add your website URL to your X profile bio.
- Include links to your website in your tweets.
- Retweet content that includes links to your website or relevant blogs shared by others.
- Embed tweets on your website using an X Timeline widget.
- Set up X Ads to drive users to specific landing pages.
- Use X Moments
- X Moments allow you to curate collections of tweets related to specific topics or events. They offer an engaging way to promote discussions around industry news, company events, and campaigns, and can help to strengthen your brand image.
You can also create your own Moments section on your profile to provide followers with curated content and updates.
Get Verified on X with X Premium (fka Twitter Blue)
Verification enhances your credibility on X and helps distinguish your account from impersonators. X Premium offers a route to verification through a subscription service. While anyone can subscribe, X will review your account to ensure you meet eligibility criteria before awarding you a verified badge.
Being verified will also give you 2-4x the reach, and priority in replies/mentions. You will also see half the ads of those unverified.
Focus on Building Your Follower Count
Increasing your follower count is essential for expanding your reach and boosting brand awareness. To grow your X following, consider these strategies:
- Create shareable and engaging content.
- Utilize unique and relevant hashtags.
- Run giveaways, contests, and surveys to encourage participation.
- Collaborate with social media influencers.
- Include links to your X profile on your website.
- Interact with current followers and retweet their content.
Mastering these X business features and tactics can significantly enhance your marketing efforts and help you build a strong online presence. Implement these tips and tricks to maximize the potential of your X profile and grow your brand’s influence on the platform.
1. What are X Lists, and how can they benefit my business?
X Lists are curated groups of X accounts organized into specific categories. They provide a powerful tool to efficiently monitor and engage with select users, such as industry leaders, competitors, and target audience members. By segmenting your lists, you can focus on relevant content and interactions, ultimately enhancing your social media strategy.
2. How do I host a successful X Spaces for my business?
Hosting an Spaces on X can be a game-changer for engaging your followers and fostering a sense of community around your brand. To host a successful Space, it’s essential to choose a compelling topic, schedule a date and time, and create a unique hashtag to promote the event. Share this information through tweets, your website, and your X bio to attract participants.
Encourage participation, share valuable insights, and respond to questions promptly to foster meaningful interactions during the Space. This creates a personal connection with your audience and encourages dialogue around your brand.
3. What are X Moments, and how can they benefit my business?
X Moments enable you to curate collections of tweets related to specific topics or events. This feature provides an engaging way to promote discussions around industry news, company events, and campaigns, strengthening your brand image.
By creating your own Moments section on your profile, you can provide followers with curated content and updates, fostering deeper engagement and brand loyalty.
4. How can I get my X profile verified with X Premium, and what are the benefits of verification?
Verification through X Premium enhances your credibility on the platform and helps distinguish your account from impersonators. While anyone can subscribe to X Premium, X will review your account to ensure you meet eligibility criteria before awarding you a verified badge.
The verified badge adds an authentic touch to your profile, reinforcing trust in your brand and preventing confusion with other accounts.