Quality Score: The Key To Lowering CPCs

When it comes to Google and the Quality Score of your ads, it isn’t just about quality—it is about leveraging the most out of your ad spend. As a business, you can have a great copywriter, great ads built around amazing keyword research, and great landing pages on...

Glide

Glide hired Yoel Israel to manage and optimize our wide-range of ongoing digital advertising and PPC (pay-per-click) campaigns for Glide’s CMRA wearable technology product while I was on vacation for a few weeks. Yoel successfully managed and optimized our online...

Social Media Examiner & Social Media Marketing World

After attempting to self-manage my Google AdWords account for years (and with only marginal results) I sought out a leading Google expert. The name that my peers kept recommending was Yoel Israel. From the first moment I spoke to him, I knew he was the real deal. His...

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